Course description
Why Starting A Podcast Is The Biggest Untapped Content Marketing Opportunity...
61% of people purchase products and services they hear about on podcasts. Podcast listeners are a highly engaged and affluent audience that listen to every episode on the train, in the car or while they're exercising.
Would you like to attract more of these types of people to your business? Using podcasting as a content marketing channel can help you do just that.
- Build A Highly Engaged Audience
Podcast listeners are a highly engaged captive audience that will listen to every episode of a show on the train, in the car or while they're exercising.
- Start Your Own Trust Building Media Channel
Customers do business with people they know, like and trust. Podcasting is one of the stickiest forms of content marketing and is great way to cement a relationship with your clients and communicate your value before the sale.
- Create A Platform For Your Thought Leadership
Content marketers who podcast are elevated to expert status. Get yourself more speaking opportunities by letting people hear your thought leadership.
Professional Podcasting Certification
Show future clients and employers your mastery and expertise by adding a professional podcasting certification to your Linkedin profile, We're the only podcasting course that offers this certification, and it is included at no extra cost in the Podcast Power Blueprint training.
"The Podcast Power Blueprint training helped me get my podcast started so I could share with the world the inspiring stories that my guests have to tell. Simon's course made podcasting easy to understand and I loved how I could watch the videos at a time convenient to me. 5 stars, and highly recommended!"Katy Napoleon-Hill - Screenwriter & Host, The Success Journeys Podcast
Here's What You Get When You Register Today...
Podcast Power Blueprint Core Training: 5 Modules, 20 Lessons, 49 Videos, + eBooks & Guides
We've got every aspect of podcasting covered in our step by step videos and guides. From start to finish you've got everything you need to learn in one place, accessible at any time including...
Module 1 -Podcast Equipment Made Easy
We'll show you which microphone and accessories to buy, that will give you studio quality recordings but are simple to set up, which audio editor to use for producing your podcasts, and how to choose where to store your podcast audio files on the web.
Module 2 - Podcast Formats, Sourcing Content & Guests
We'll show you what the most popular formats are for podcasting, how to choose the right format for your show and how to create a show plan for each episode. We've also got some great resources for you so you can source relevant content for your listeners and a step by step guide to approaching guests to appear on your show.
Module 3 - Microphone Confidence & Recording Guest Interviews
We'll show you how to use your microphone effectively for optimum sound quality, how your posture can affect your voice when recording, and how to record remote guest interviews using Skype and Ringr.
Module 4 - Producing A Polished Podcast - Editing & Mastering
We'll show you how to edit your podcast and save it in the right format for your media hosting, how to master your podcast with some simple tools to create a great sounding finished episode, how to create great artwork for your podcast, and how to tag your podcast with metadata to aid discovery on iTunes.
Module 5 - Time To Go Live! Publishing & Distributing Your Podcast
We'll show you what a podcast feed is and why you need it, how to add episodes to your podcast feed and website, how to get your podcast on the the iTunes and Stitcher platforms, how to share your podcast episodes on social media and how to understand podcast metrics.
Loz James, The Content Champion Podcast
"The Podcast Power Blueprint course is well organised, well presented and professional. I’m currently listening to the Ringr section - really great stuff!"
Jim Spring, Broadcaster, London Podcast Network
Simon Dunant: Digital Business Expert & Trainer
Simon is the founder of New Rise Digital, and has over 16 years experience of building digital businesses. He has also extensively coached and trained new and expanding businesses and their staff on digital business strategies.
Simon helped to open leading event company Eventbrite's first international office in London, training and coaching their teams on CRM, helpdesk and communications tools, as well as running a number of previous technology businesses including online training academies.
In 2009 he founded digital marketing agency MMS Music Marketing creating successful online campaigns for independent record labels across Europe and North America gaining Billboard top 20 hits for new upcoming artists.
Simon is a passionate supporter of new enterprise and the entrepreneurial spirit, contributing to national campaigns such as StartUpBritain, and getting involved in lobbying campaigns with organisations including Enterprise Nation.
Simon's thought leadership can be heard through his speaking engagements at leading international conferences and alongside his coaching and training sessions he delivers digital marketing strategies to audiences at leading global brands.
For digital marketing services, support and training please visit our website at http://newrisedigital.com
This course is brought to you by New Rise Digital and your instructor is Simon Dunant. You can contact the instructor at simon@newrisedigital.com